As Discount Tire continued evolving its digital strategy, the leadership team identified two critical initiatives, Extended Assortment and BOPIS, as foundational to closing gaps between online shopping and in-store fulfillment. Both projects required tight collaboration across technology teams, store systems, and external partners.
The Extended Assortment project aimed to reduce cart abandonment and increase product availability by supplementing store inventory with that of nearby secondary suppliers, enabling automated purchase orders when a product wasn’t locally in stock.
The BOPIS project focused on enabling online purchase and in-store pickup capabilities, validating not just technical feasibility, but also operational readiness across stores and backend systems.
Delivering these initiatives for a region of stores required coordination across multiple platforms, while maintaining performance, data accuracy, and a seamless customer experience.
- Complex cross-functional coordination to align requirements across SAP Commerce, POS, SAP CAR, Supplier Inventory Management systems, and ESB.
- Real-time available-to-promise (ATP) logic capabilities, including inventory feed consumption and indexing, nearby store availability lookup, lead-time calculations, and appointment scheduling dependencies.
- Automated purchase order generation and supplier inventory lookup logic to support availability and order orchestration from non-primary sources.
- Full integration of BOPIS checkout and payment flows into the existing store systems, with support for tokenized payments, inventory holds, and cancellation handling.
- Iterative release planning and coordination across development, QA, and business stakeholders to manage technical complexity and cross-system dependencies.
- The Extended Assortment project allowed customers in a regional market to access inventory from secondary suppliers, reducing cart abandonment and increasing product availability without increasing manual sourcing efforts in stores.
- Real-time inventory lookup and automated PO creation were successfully implemented, streamlining sourcing and fulfillment processes across systems and laying the foundation for other regional rollouts and automated sourcing from other vendors.
- The BOPIS project enabled full eCommerce transactions, transitioning from online reservations with in-person payment to actual online sales, significantly reducing in-store wait times for customers.
- The successful BOPIS regional project led to nationwide adoption for all stores, increasing conversion, and unlocking new opportunities for in-store upsells, loyalty, and omni-channel growth.
- These successful launches validated technical feasibility and operational readiness, demonstrating Avatria’s ability to deliver complex, cross-system initiatives with strategic business impact.
