Zocalo now works with commercetools! Read more about the integration that expands commercetools' capabilities and accelerates deployment on a leading commerce platform. Learn More

SEARCH & MERCHANDISING

Be confident that customers will always find what they’re looking for by relying on our expertise in search engine algorithms, product data, and user analytics.

WHY WE'RE DIFFERENT
Harnessing our expertise in the technology that underpins search and merchandising software, we go above and beyond basic implementation to make sure you're getting the most out of this crucial part of the customer experience.
1B
Queries Processed
10%
Conversion Rate Improvement
300%
Response Speed Improvement
40+
Projects Completed
OFFERINGS
Search Tuning
Provide a more effective customer experience with technical and configuration improvements to your search platform.
Search Platform Implementation
Utilize our expertise in product and content search vender selection to help you provide a proper search experience from the outset.
Search Intelligence
With data science-powered insights from your search experience, figure out where, when, and why customers are left frustrated.
Data Ingestion
Ensure customers are shown relevant and timely results by sourcing, structuring, and indexing data from a variety of sources.
Avatria Convert
Using analytics data and custom machine learning models, Avatria Convert will improve conversion and help your customers find what they need.
OUR EXPERTISE
Algolia Logo
Solr Logo
Elastic Search Logo
Bloomreach Logo
Searchspring Logo
RELATED INSIGHTS
INSIGHT
Improve Conversion by Getting More Out of Your Search Engine
Did you know that over 70% of shoppers never make it to the second page of a product category and almost 90% never make it past the first page of search results? How many do you think even make it to the bottom of that first page? In today’s age, it is critically important that the products your customers are most likely to purchase appear above the fold on the first page. Customers expect you to show them what they’re looking for, and your margin for error is minimal.
Brian Ballard
READ MORE  
WHITE PAPER
How Far Do Customers Browse on eCommerce Sites? Not as Far as You Think.
An expression has been floating around that supposedly describes a painful truth of eCommerce shopping habits; it goes something like this: You could bury a body on page two, and no one would ever find it. It’s one of those ideas that feels right (when was the last time you clicked into the second page of search results for an answer?), but is much harder to find good data about. Fortunately, we have a lot of eCommerce data at hand, so we decided to try to dive into the question for ourselves.
John McDonough
READ MORE  
WHITE PAPER
Lessons in Machine Learning: Optimizing Revenue
When it comes to balancing conversion and revenue, there is no free lunch: the two concepts are fundamentally at odds. This article looks at how you can optimize your site for revenue while maintaining or improving conversion.
Avatria Data Science and Analytics Team
READ MORE  
Take your digital transformation to the next level