Zocalo now works with commercetools! Read more about the integration that expands commercetools' capabilities and accelerates deployment on a leading commerce platform. Learn More

DIGITAL STRATEGY

Seeking technical guidance? Whether assessing current technology or envisioning the future, we offer unbiased feedback to keep your goals on track.

WHY WE'RE DIFFERENT
Our team is made up of experienced digital commerce leaders, offering firsthand insights to support our recommendations across the B2B and B2C space. Our long-term partners trust us based on consistency, integrity, and results.
OFFERINGS

Digital Roadmaps

Align Your Technology Strategy to Business Goals with Confidence

We help you define actionable digital roadmaps that prioritize business value, reduce risk, and support decision-making using proven frameworks, data, and industry expertise.

Solution Architecture

Design Scalable Commerce Architectures That Deliver Long-Term Value

Our architects assess your current systems and design modern, scalable solutions tailored to your needs. This ensures flexibility, strong performance, and long-term sustainability.

Vendor Selection

Choose the Right Platform with an Unbiased, Expert-Led Process

From RFP through implementation planning, we help evaluate and select vendors such as commerce, CMS, OMS, and martech vendors that align with your technical, financial, and operational priorities.

Migration Strategy

Plan and Execute Commerce Migrations Without Disruption

Whether you're upgrading or replatforming, we develop migration strategies that minimize downtime, protect critical data, and align your future architecture to business goals.

Technology Assessments

Evaluate Platform Health to Identify Gaps and Opportunities

We conduct objective audits of your commerce and content platforms, providing clear insights on performance, extensibility, and alignment with current and future business needs.

Program Management

Drive Complex Digital Initiatives from Strategy to Execution

Our team provides strategic oversight, delivery coordination, and custom tools to guide programs of any size. We focus on meeting deadlines, aligning stakeholders, and delivering measurable results.
Zocalo Architecture Diagram
Zocalo By Avatria Logo
Unlock the Benefits of Composable Commerce With Confidence
Accelerate your digital transformation with Zocalo by Avatria. Our customizable commerce solution assembles a best-of-breed composable architecture and provides faster speed-to-value, while lowering risk, effort, and complexity.
RELATED INSIGHTS
INSIGHT
Is MACH/headless eCommerce right for you?
To celebrate the launch of Avatria’s new composable commerce accelerator, Zocalo, we wanted to share a few blog posts about some of the thinking that guided our development of the tool.
Anando Naqui
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INSIGHT
Improve Conversion by Getting More Out of Your Search Engine
Did you know that over 70% of shoppers never make it to the second page of a product category and almost 90% never make it past the first page of search results? How many do you think even make it to the bottom of that first page? In today’s age, it is critically important that the products your customers are most likely to purchase appear above the fold on the first page. Customers expect you to show them what they’re looking for, and your margin for error is minimal.
Brian Ballard
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INSIGHT
Blueprint for Building a Global Commerce Site
Building a successful global business is a never-ending juggling act, compromises feel inevitable: Efficiency is traded for simplicity, and optimal long-term solutions are traded for quick and dirty fixes.
Leo Rotstein
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Take your digital transformation to the next level