Insights / STRATEGY
Blueprint for Building a Global Commerce Site
TwitterInstagramLinkedInFacebook
INSIGHT
Blueprint for Building a Global Commerce Site
leo-rotstein
by Leo Rotstein

Building a successful global business is a never-ending juggling act. With what can seem like an unlimited number of moving parts, compromises feel inevitable. Efficiency is traded for simplicity. Optimal long-term solutions are traded for quick and dirty fixes.

These tradeoffs can be especially problematic for e-commerce businesses. For companies aspiring to go global, what initially might seem like a sensible decision to ramp up a new country on its own platform can snowball into 10 different websites running out of 10 different codebases. Each one is its own tangled web of custom features, add-ons, and designs.

Read the rest of Leo’s article at E-Commerce Times.

RELATED INSIGHTS
INSIGHT
A Fractured Landscape: Global Data Privacy Regulations and Digital Commerce
As web-based technology has grown and matured over the last decade, a glaring gap has emerged in the digital privacy strategies of many businesses who operate online.
Anando Naqui
READ MORE  
INSIGHT
Is MACH/headless eCommerce right for you?
To celebrate the launch of Avatria’s new composable commerce accelerator, Zocalo, we wanted to share a few blog posts about some of the thinking that guided our development of the tool.
Anando Naqui
READ MORE  
INSIGHT
Digital Commerce for an Accessible World
This October is the 75th National Employer Disability Awareness Month, and the Department of Labor’s theme for this year is “Increasing Access and Opportunity.” In celebration we wanted to put a spotlight on the topic of Accessibility in Digital Commerce, outline the legislation and standards to be aware of, and offer a simple approach to compliance.
Anando Naqui
READ MORE  
Have questions or want to chat?